{"id":13579,"date":"2026-09-20T02:29:42","date_gmt":"2026-09-20T00:29:42","guid":{"rendered":"https:\/\/trendy-wear.rs\/sr\/politika-privatnosti\/"},"modified":"2026-10-31T01:38:38","modified_gmt":"2026-10-31T00:38:38","slug":"politika-privatnosti","status":"publish","type":"page","link":"https:\/\/trendy-wear.rs\/sr\/politika-privatnosti\/","title":{"rendered":"Politika privatnosti"},"content":{"rendered":"<p>U Trendy Wear-u podatke kupaca tra\u017eimo samo kada su nam potrebni i koristimo ih samo za ono zbog \u010dega su dati. Ova stranica obja\u0161njava koje podatke prikupljamo, za\u0161to i koja prava imate.<\/p>\n<h2>Ko obra\u0111uje va\u0161e podatke<\/h2>\n<p>Rukovalac podacima o li\u010dnosti je prodavac:<\/p>\n<p class=\"tw-prodavac\"><strong>DEMIR JABLANI\u010cANIN PR PROIZVODNJA OSTALE ODE\u0106E TRENDY WEAR NOVI PAZAR<\/strong><br \/>Sedi\u0161te: Jugovi\u0107a 8, 36300 Novi Pazar, Srbija<br \/>Mati\u010dni broj: 66563278<br \/>PIB: 113081390<br \/>Prete\u017ena delatnost: 1413 \u2013 Proizvodnja ostale ode\u0107e<br \/>Telefon: <a href=\"tel:+381638388890\">+381 63 83 888 90<\/a><br \/>E-po\u0161ta: <a href=\"mailto:info@trendy-wear.rs\">info@trendy-wear.rs<\/a><br \/>Internet adresa: <a href=\"https:\/\/trendy-wear.rs\/sr\/\">www.trendy-wear.rs<\/a><\/p>\n<h2>Koje podatke prikupljamo<\/h2>\n<ul>\n<li><strong>Podaci o porud\u017ebini:<\/strong> ime i prezime, adresa za isporuku, telefon, e-adresa, poru\u010deni artikli, iznos i eventualna napomena uz porud\u017ebinu.<\/li>\n<li><strong>Podaci o nalogu<\/strong> (ako otvorite nalog): korisni\u010dko ime, e-adresa i istorija porud\u017ebina.<\/li>\n<li><strong>Podaci o poseti sajtu:<\/strong> IP adresa, tip ure\u0111aja i pregleda\u010da, pose\u0107ene stranice, pregledani i poru\u010deni artikli \u2014 kroz kola\u010di\u0107e, alate za statistiku i Meta piksel.<\/li>\n<li><strong>Podaci za novosti:<\/strong> e-adresa, ako ste se prijavili na na\u0161e obave\u0161tenja.<\/li>\n<\/ul>\n<\/p>\n<p><strong>Podaci o pla\u0107anju karticom:<\/strong> podatke o platnoj kartici (broj, rok va\u017eenja, sigurnosni kod) unosite isklju\u010divo na za\u0161ti\u0107enoj stranici Raiffeisen banke i mi ih ne vidimo niti \u010duvamo. Od banke dobijamo samo ono \u0161to je potrebno da evidentiramo pla\u0107anje: status i broj transakcije, vrstu kartice i skra\u0107eni prikaz njenog broja (npr. 4999 \u2022\u2022\u2022\u2022 0011).<\/p>\n<p>\n<h2>Za\u0161to ih obra\u0111ujemo<\/h2>\n<ul>\n<li>da izvr\u0161imo porud\u017ebinu: pripremu, slanje paketa i komunikaciju o statusu isporuke;<\/li>\n<li>da ispunimo zakonske obaveze (evidencija prodaje, reklamacije i povra\u0107aji);<\/li>\n<li>da unapredimo sajt \u2014 statistika posete, na osnovu na\u0161eg legitimnog interesa;<\/li>\n<li>da merimo uspe\u0161nost na\u0161ih oglasa na Facebook-u i Instagram-u i prikazujemo ih osobama koje su ve\u0107 posetile sajt, tako\u0111e na osnovu na\u0161eg legitimnog interesa;<\/li>\n<li>da vam \u0161aljemo novosti i ponude \u2014 samo ako ste se na njih prijavili i dok god to \u017eelite.<\/li>\n<\/ul>\n<h2>Sa kim delimo podatke<\/h2>\n<p>Podatke prosle\u0111ujemo samo onima bez kojih porud\u017ebina ne mo\u017ee da se izvr\u0161i:<\/p>\n<ul>\n<li><strong>kurirskoj slu\u017ebi<\/strong> \u2014 ime, adresa i telefon, radi isporuke paketa;<\/li>\n<li><strong>pru\u017eaocu usluge hostinga i e-po\u0161te<\/strong> \u2014 jer se na tom serveru \u010duvaju sajt i poruke;<\/li>\n<li><strong>alatima za statistiku posete<\/strong> \u2014 Google Analytics, Jetpack Stats i Burst Statistics;<\/li>\n<li><strong>Meta Platforms<\/strong> (Facebook i Instagram) \u2014 radi merenja uspe\u0161nosti na\u0161ih oglasa, kako je obja\u0161njeno u narednom odeljku.<\/li>\n<\/ul>\n<\/p>\n<p><strong>Raiffeisen banka a.d. Beograd<\/strong>, kao procesor platnih kartica, dobija ime, e-adresu, telefon, adresu, spisak artikala i iznos porud\u017ebine pla\u0107ene karticom \u2014 samo radi izvr\u0161enja i za\u0161tite pla\u0107anja.<\/p>\n<p>\n<p>Podatke ne prodajemo. Osim merenja uspe\u0161nosti sopstvenih oglasa, opisanog u nastavku, ne ustupamo ih tre\u0107im licima u marketin\u0161ke svrhe.<\/p>\n<h2>Merenje uspe\u0161nosti oglasa (Meta piksel)<\/h2>\n<p>Na sajtu koristimo <strong>Meta piksel<\/strong> i <strong>Meta Conversions API<\/strong> (Meta Platforms Ireland Ltd.) kako bismo videli koliko su na\u0161e reklame na Facebook-u i Instagram-u uspe\u0161ne i kako bismo ih prikazivali posetiocima koji su ve\u0107 bili na sajtu.<\/p>\n<ul>\n<li><strong>\u0160ta se \u0161alje:<\/strong> podaci o poseti \u2014 pose\u0107ene stranice, pregledani artikli, dodavanje u korpu, pokretanje kase i zavr\u0161ena kupovina sa iznosom porud\u017ebine \u2014 uz IP adresu i identifikatore kola\u010di\u0107a.<\/li>\n<li><strong>Uz zavr\u0161enu porud\u017ebinu<\/strong> se, radi povezivanja kupovine sa oglasom, \u0161alju i va\u0161e ime, e-adresa i broj telefona, ali <strong>isklju\u010divo u kriptovanom (he\u0161iranom) obliku<\/strong> iz kojeg se originalni podatak ne mo\u017ee pro\u010ditati \u2014 Meta ga koristi samo za upore\u0111ivanje sa svojim nalozima.<\/li>\n<li><strong>Pravni osnov:<\/strong> na\u0161 legitimni interes da merimo i unapre\u0111ujemo ogla\u0161avanje.<\/li>\n<li><strong>Kako da odbijete:<\/strong> kliknite \u201eOdbijam&#8221; na baneru za kola\u010di\u0107e, povucite ve\u0107 datu saglasnost dugmetom <em>Povuci saglasnost<\/em> na dnu ove stranice, pi\u0161ite nam na <a href=\"mailto:info@trendy-wear.rs\">info@trendy-wear.rs<\/a>, blokirajte kola\u010di\u0107e u pregleda\u010du ili izmenite pode\u0161avanja oglasa na svom Facebook\/Instagram nalogu.<\/li>\n<li><strong>Prenos van zemlje:<\/strong> Meta podatke obra\u0111uje i izvan Srbije i Evropske unije, na osnovu standardnih ugovornih klauzula.<\/li>\n<\/ul>\n<p>Meta ove podatke koristi i kao samostalni rukovalac, u skladu sa svojom <a href=\"https:\/\/www.facebook.com\/privacy\/policy\/\" target=\"_blank\" rel=\"noopener nofollow\">politikom privatnosti<\/a>.<\/p>\n<\/p>\n<h2>Bezbednost pla\u0107anja karticom<\/h2>\n<p>Podaci o kartici prenose se direktno na stranicu banke, u \u0161ifrovanom obliku (TLS protokol i sistem javnih klju\u010deva \u2014 PKI). Sigurnost podataka tokom pla\u0107anja garantuje Raiffeisen banka a.d. Beograd. Dodatnu za\u0161titu pru\u017eaju programi Visa Secure i Mastercard Identity Check, kojima banka koja je izdala karticu potvr\u0111uje da pla\u0107anje vr\u0161i njen vlasnik.<\/p>\n<p>\n<h2>Koliko ih \u010duvamo<\/h2>\n<p>Podatke o porud\u017ebinama \u010duvamo onoliko koliko je potrebno za izvr\u0161enje porud\u017ebine i ispunjenje zakonskih obaveza. Podatke naloga \u010duvamo dok nalog postoji, a e-adresu za novosti dok se ne odjavite.<\/p>\n<h2>Va\u0161a prava<\/h2>\n<p>Imate pravo da tra\u017eite uvid u svoje podatke, njihovu ispravku ili brisanje, da ograni\u010dite ili ulo\u017eite prigovor na obradu i da tra\u017eite prenos podataka. Dovoljno je da nam pi\u0161ete na info@trendy-wear.rs \u2014 odgovaramo u najkra\u0107em roku. Tako\u0111e imate pravo da se obratite Povereniku za informacije od javnog zna\u010daja i za\u0161titu podataka o li\u010dnosti.<\/p>\n<h2>Kola\u010di\u0107i<\/h2>\n<p>Kola\u010di\u0107i su male datoteke koje sajt ostavlja u va\u0161em pregleda\u010du. Neophodni kola\u010di\u0107i omogu\u0107avaju rad korpe i kase, a kola\u010di\u0107i statistike poma\u017eu nam da vidimo koje su stranice pose\u0107ene. Marketin\u0161ki kola\u010di\u0107i (Meta piksel) pamte da ste posetili sajt, kako bismo merili uspe\u0161nost oglasa; oni se postavljaju tek kada na baneru kliknete \u201ePrihvatam&#8221;. Kola\u010di\u0107e mo\u017eete obrisati ili blokirati u pode\u0161avanjima pregleda\u010da, uz napomenu da korpa i kasa tada mo\u017eda ne\u0107e raditi ispravno.<\/p>\n<h2>Bezbednost<\/h2>\n<p>Prikupljamo samo podatke neophodne za poslovanje i obave\u0161tavanje kupaca, u skladu sa dobrim poslovnim obi\u010dajima. Sajt koristi \u0161ifrovanu (HTTPS) vezu, a nalozi su za\u0161ti\u0107eni ograni\u010denjem broja poku\u0161aja prijave. Podacima o kupcima pristup imaju samo lica kojima su ti podaci nu\u017eni za obavljanje posla, a svi zaposleni i poslovni partneri odgovorni su za po\u0161tovanje na\u010dela za\u0161tite privatnosti.<\/p>\n<h2>Kontakt<\/h2>\n<p>Za svako pitanje o podacima pi\u0161ite nam na <a href=\"mailto:info@trendy-wear.rs\">info@trendy-wear.rs<\/a> ili pozovite +381 63 83 888 90.<\/p>","protected":false},"excerpt":{"rendered":"<p>U Trendy Wear-u podatke kupaca tra\u017eimo samo kada su nam potrebni i koristimo ih samo za ono zbog \u010dega su dati. Ova stranica obja\u0161njava koje podatke prikupljamo, za\u0161to i koja prava imate. Ko obra\u0111uje va\u0161e podatke Rukovalac podacima o li\u010dnosti je prodavac: Koje podatke prikupljamo Podaci o porud\u017ebini: ime i prezime, adresa za isporuku, telefon, [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-13579","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Politika privatnosti - Trendy Wear<\/title>\n<meta name=\"description\" content=\"Kako Trendy Wear prikuplja i \u010duva podatke kupaca, sa kim ih deli i koja prava imate u vezi sa svojim podacima.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/trendy-wear.rs\/sr\/politika-privatnosti\/\" \/>\n<meta property=\"og:locale\" content=\"sr_RS\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Politika privatnosti - 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